My company was selected to handle editorial strategy and copywriting for the first two “reports to the community” produced by the Institute for Prostate Cancer Research, developed as fundraising and outreach tools. The physicians and researchers at the Center, an innovative collaboration between University of Washington Medicine and Fred Hutchinson Cancer Research Center, are committed to improving prostate cancer diagnosis and treatment as well as providing effective customized therapy for patients.
The publications were issued in 2023 and 2021 and highlight the Center’s innovative work, such as CAR T-cell therapy, molecular imaging and ways to combat prostate cancer among Black men. I developed the cover concept, wrote headlines and subheads, editing the directors’ messages and created most of the report content. Design was provided by UW Creative Communications and the publication came together under the direction of project coordinator Agnes Gawne.
Read the 2021 report here.